Successfully Mixing Business and Social Networking

When mixing business and social networking there is a fine balance that needs to be maintained between your marketing and socializing activities. In fact it needs to be recognized that an emphasis should be placed on primarily using social websites for what they were intended.

Effective social network marketing strategies always place people first and use tact and finesse when promoting any business or products. Remember these sites were NOT created for the purpose of commerce but rather they are online communities where folks can comfortably gather in a casual atmosphere.

If conducting business is a focus of yours at any of these online communities here are 3 rules of thumb you’ll want to follow to make your efforts more productive.

Offer Value

Social websites are based upon building relationships with the people you communicate with for the purpose of sharing common interests or friendships. With that being said these types of bonds develop and grow since everybody is able and willing to contribute in a manner that is of value to the others. In fact the is the very basis upon which relationships like these are built.

Therefore if your intent is for business purposes on these sites, you must first gain the trust and friendship of others. This is done by contributing value to them without any expectations of receiving anything in return!

Offer Your Endorsement

After trust is earned by you, people now have a certain level of comfort in what you say or do. This is something you can use to your advantage but must not be abused since it can be very difficult to regain any trust you may have lost.

Effective social networking marketing uses tactics that make use of relationships that have been forged without taking advantage of others. One very effective tactic in particular is personally endorsing what it is you may be promoting. Of course this means standing firmly behind any claims made, therefore you want to be absolutely sure you know your product(s) and what they can do.

Remember you are now selling to ‘friends’ and you do not want to compromise these friendship, do you?

Offer Visual/Audio Aids

People are blessed with the sense of touch, taste, smell, sound and vision and it is these senses that help us increase our comfort levels with our surroundings. Online our use of these senses is limited to our visual and audio senses, at least as of this time anyway. To help others gain a level of confidence in anything you offer, it is always an asset to your promotional process to supply visual or audio aids and/or support whenever available or applicable. This not only puts more confidence in others about you as their friend, but it also helps them to make any purchasing decisions. You always want to make the people you ‘work’ with at any of the online communities as comfortable as possible for the sake of repeat business and referrals!

Intermingling business and social networking can be done successfully if the recognition is made that developing and nurturing interpersonal relationship always comes first! Remember you are a ‘guest’ when you conduct business at any of these online communities and that these people are not in fact visiting your place of commerce. Realizing this changes everything in how you approach your promotional activities. Effective social network marketing tactics always place people first while presenting non-aggressive promotional techniques in a tactful manner. The 3 rules of thumb offered above serve as behavioral guidelines for any person using social websites to promote their business. Any promotional efforts should come only after you have been accepted into any of these online communities and should be conducted in a reassuring and forthcoming manner as explained above. In this way you stand to gain the best results!

Going to Europe – How About a First Class Travel Guide?

Are you thinking of traveling to Europe? Perhaps you might want to go now before they institute the cap and trade tax for airliners, which could increase the price of your airfare. Or, maybe you wish to wait until the Euro drops in price against the US Dollar, as the slow-motion train wreck of the European economy will finally make a trip to Europe affordable again. Still, whenever you do go, there is a great book and travel guide that I highly recommend. This is a book I own myself and have used; it’s the best one I’ve found so far. The name of the book is;

“Travel Book Europe – The Guide to Premier Destinations,” (Twelfth Edition) by a Contractor for the American Automobile Club, 2011, 576 pages, ISBN: 978-159508-400-2.

This book is totally comprehensive, and relatively small and compact. Just about everything you need to know including what you need before you go and it covers the following countries; Austria, Belgium, Britain, Czech Republic, Denmark, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Luxembourg, the Netherlands, Norway, Portugal, Spain, Sweden, and Switzerland. There are maps of each country, all the best and safest places to go, all the museums, downtown areas, train stations, and information about history, and historical landmarks.

Best of all there are pictures, tourist information, and average climate temperatures, so you know what type of clothing to wear, and the temperatures are both in Fahrenheit and Celsius listed by season and month. This book will prevent you from getting lost, and it’s small enough to throw in your backpack, if you are taking a walk or excursion down any European downtown shopping district. If you are going on a trip to Europe by way of cruise ship, this travel book has all the information outside of every port you might stop at.

The pictures are beautiful, and so is the architecture, it almost gives you a sense of being there, with plenty of trivia, history, and all the incidentals that you might need. If you get lost, need to contact the police, or perhaps even find a Hospital, everything is listed in this book. There are even phone numbers for information such as Rent-A-Cars, hotels, and some of the finest and/or most popular restaurants. There are detailed maps of airports, train stations, and just about everything you need to know. If you are traveling to Europe, you need to go pick one of these books up, and use it to help you prepare your itinerary.

Yes, I also have other books on this topic, but I would submit to you this is the best one I’ve found so far, because it is a practical travel guide that you can take with you, and it barely takes up any space. Indeed I hope you will please consider all this and think on it.

Monte Carlo, Monaco Hotel Accommodation and Travel Guide – Monaco Tourist Attractions

The country is ruled by King Albert the Second. It is situated between France and Italy, but it has an opening to the sea. Monaco is theoretically a country, but because of its reduced dimensions, it is more like a city. Monaco Ville is the old part of the city, with traditional buildings and with the Royal Palace, Monte Carlo is the new side of the city, and La Condamine represents the West and North West of the city, with the port.

The Mediterranean climate with gentle winters and with 20 degrees in December makes Monaco one of the most wanted tourist destinations, even for the cold season. Only 17 % of the population is born here, the rest of them being French, Italians and other nationalities. The citizens of this country are spared from taxes, which attracts one of the richest people if the world here.

Monaco is the second smallest country in the world, after Vatican. It is considered a luxury destination, and the prices here are not for anyone. The tourist objectives here are the St Paul Church, which is a part of the eight Anglican Churches from Gibraltar Congregation. The Oceanographic Museum is also an important attraction, but the Monte Carlo Casino and its surrounding gardens represent the most important attraction here. From the gardens, the tourists can reach the commercial area of the city, and behind the casino, terraces with great geometrical forms are built, covering the roof of the Convention Center Auditorium.

Amongst the attractions of this place, Cafe de Paris offers a resembling atmosphere with the cafes from Paris. Although Monte Carlo does not have many museums and monuments, the sightseeing and the possibilities offered here to spend quality free time offer enough reasons for tens of thousands of people to come here every year.

The Casino of Monte Carlo represents the most prestigious casino in Europe. It was opened in 186, and since then, it attracts tens of thousands of tourists. Even if those tourists don’t gamble, they are impressed with the luxury and services here. After the Second World War, the casino was closed, until 1952, when the Greek billionaire Aristotel Onasis bought it. Since 2004, there are some rumors that the American billionaire Steve Wynn wants to build a floating casino and a hotel on the waters in front of the city.

If you plan to visit Monte Carlo, you should prepare lots of money. From the hotels to the souvenirs and food, everything is expensive here, and this is why this is considered one of the most exclusive destinations in the world. On the other hand, a tourist that respects himself would surely want to see Monte Carlo at least once in a lifetime.